Win over Gen Z: The promotional strategies that work
Derek MorrisonDerek Morrison, MD Retail Marketplace at UNiDAYS, explains how businesses can tap into Gen Z’s key shopping moments in the coming months.
Capturing the freshers market: Essential strategies for back-to-campus campaigns
Derek MorrisonDerek Morrison, MD Retail Marketplace at UNiDAYS, the world’s leading Gen Z affinity network, reveals the best ways for brands to engage the newest cohort of student shoppers.