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Brand-NGO partners on entering an ‘exciting moment’ for social change
The latest C&E Corporate-NGO Partnerships Barometer suggests relationships between brands and not-for-profits are entering an exciting phase, although charities may have some catching up to do.
Set against a backdrop of increased mindfulness of social issues around sustainability and inclusion, the 2021 C&E Corporate-NGO Partnerships Barometer suggests the reciprocal nature of such relationships can be hugely beneficial to both parties.
