The award-winning Festival of Marketing is the place where 3,000 marketers, brands and agencies meet to celebrate, discover, connect and shape the future of marketing.
The two-day Festival is the brainchild of industry influencers Marketing Week, Econsultancy, Design Week and Creative Review.
Anna Hill, Disney’s CMO for the UK and Ireland, will oversee the judging at this year’s Masters of Marketing awards in her role as the president of judges.
Brands that offer tailored support and advice triumph in KPMG Nunwood’s customer experience ranking.
Tesco and Morrisons are distancing themselves from more big TV ad campaigns, instead talking up improving the in-store experience as the best way to rebuild their faltering brands.
TikTok is working with ParalympicsGB to raise awareness of the games and inspire future athletes by reaching new audiences.
At the end of every week, we look at the key stories, offering our view on what they mean for you and the industry. From the growth of Guinness 0.0 and the marketing strategy that has driven its success to Nuby becoming the first baby brand to secure a title sponsorship in English football, it’s been a busy week. Here is my take.
Simon Groves joins Barclays after almost 25 years working at O2, and will report into former O2 colleague Nina Bibby at the bank.
CMO of Warner Hotels, David Murdin, worked at big brands including British Airways and Sky before moving into general management at Costa and Debenhams. And while the experience was crucial in making him a more rounded leader his passion for brands has ultimately seen him return to marketing.