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‘We’ve never had this access to talent’: SMEs on recruiting to chase growth
From nurturing T-shaped talent to benefitting from specialists on the job market, SMEs are looking for new ways to recruit their way to growth.
High inflation, protracted wars in Europe and the Middle-East and pre-election uncertainty around the world are not the obvious economic conditions for going on a hiring spree.
Yet, for many CMOs working in the SME sector, 2024 will be a critical year of recruitment and expansion, as smaller brands look to their marketers to deliver growth in a static business climate.
“We have a clear plan in play this year,” says Rob Gill, marketing director of the car finance fintech Carmoola.
